CreativeLaunch Frequently Asked Questions
🧠 Getting Started
What is CreativeLaunch?
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CreativeLaunch is a platform-powered creative R&D system that turns your existing content into high-performing video ads — with targeting, scripting, and editing all handled by a human strategist.
Who is this for?
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• Founders of lean DTC brands
• Growth leads & media buyers
• Creative directors at scaling eCom companies
• Agencies looking to expand creative output
• Retention or lifecycle marketers repurposing content
• Growth leads & media buyers
• Creative directors at scaling eCom companies
• Agencies looking to expand creative output
• Retention or lifecycle marketers repurposing content
What kind of brands is this not a good fit for?
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We're not built for:
• Local service businesses
• B2B or non-consumer products
• Teams looking for new UGC production from scratch
• Local service businesses
• B2B or non-consumer products
• Teams looking for new UGC production from scratch
Do I need a creative team to use this?
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Nope. We handle the strategy, scripting, editing, and QA. Just tell us who you want to reach — we'll do the rest.
Can I use this for a product launch?
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Yes. We'll help shape your messaging around awareness, urgency, objections, and positioning — using the content you already have.
🎯 Creative Capabilities
Do you just do video ads?
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Yes — we specialize in short-form video ads designed for paid social platforms. We don't do static or long-form branded content.
What types of video ads can you make?
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We can produce:
• Voiceover-driven videos
• UGC-style edits with or without dialogue
• B-roll only (visual + headline) ads
• Reaction-style, emotional, or narrative-style videos
• Voiceover-driven videos
• UGC-style edits with or without dialogue
• B-roll only (visual + headline) ads
• Reaction-style, emotional, or narrative-style videos
Can you use content from multiple SKUs or product lines?
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Absolutely. Just tell us your offer or testing goals. We can combine footage, tailor messaging to a new product, or highlight bundles.
Do you use AI-generated UGC?
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No. We don't use fake UGC or avatars. Every edit is based on your real content, stitched together by a strategist, and supported by voice actors when needed.
Do you support non-English languages?
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Yes — we can build ads in multiple languages. Let us know if you need localization, VO, or subtitles.
🎛️ How the Platform Works
How do I get started?
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Once you sign up, you'll upload your existing footage, choose your target audience, and complete our guided brief flow. From there, we handle everything.
Do I have to write a brief?
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Nope. The platform walks you through a 2-minute guided flow. Or, you can share a reference ad or direction — we'll take it from there.
Can I replicate ads I like from other brands?
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Yes — bring your own reference ad or use one from our curated inspiration feed. We'll replicate the tone, pacing, and format for your brand and audience.
Can I submit multiple briefs or orders?
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Yes. Each submission uses a credit. You can stack multiple briefs at once if you want to test multiple angles, audiences, or offers.
What's the average turnaround time?
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72 hours for Sample Plans. 5–7 days for Brand/Agency Plans. We deliver polished, tested creative — not rushed assets.
How do I track the status of my order?
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Your platform dashboard will show order status, estimated delivery, and access to each completed creative file.
Do I need to hop on a call?
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No calls needed. You can manage everything inside the platform. But if you want strategy support, brand plan users get direct strategist access.
📦 Plans, Credits & Delivery
How does the credit system work?
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Each concept submission uses 1 credit. Every concept includes up to 5 ad variants (different angles for the same audience). You can purchase more credits if needed.
Can I roll over unused credits?
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Credits don't roll over by default, but plans are flexible — you can pause or upgrade anytime.
What if I want more than 5 variants?
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Most tests include 3–5 variants for directional data. If you want more, you can request it using additional credits or through a custom plan.
What's included in the $299 sample?
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• One fully-built ad concept
• Up to 5 variants
• One target audience
• 72-hour turnaround
• 1 revision included
• No calls, no setup — just upload and go
• Up to 5 variants
• One target audience
• 72-hour turnaround
• 1 revision included
• No calls, no setup — just upload and go
Can I white-label this for my clients?
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Yes. Our Agency Plan supports white-label output, shared credit pools, and sub-account workspaces.
📊 Strategy & Results
How do you decide what messaging to test?
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We combine:
• Competitive trends from the ad library
• What's already working for your brand
• Strategic testing frameworks designed by our team
• Competitive trends from the ad library
• What's already working for your brand
• Strategic testing frameworks designed by our team
Can I suggest an angle to test?
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Yes. You can request we focus on a specific feature, pain point, benefit, or audience — or let us suggest new ones.
What if none of the concepts work?
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We include a 100% Satisfaction Guarantee. If your test doesn't resonate, we'll offer a directional rework based on real feedback.
Do I get insights or just files?
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You get both. Every concept includes a strategist's writeup on what was tested, why, and next steps. Brand Plans include ongoing performance feedback.
Do you integrate with Meta or TikTok?
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Not yet, but integrations are coming. For now, we help you tag and track creatives manually so you can attribute performance in-platform.
Can I reuse these assets on email, landing pages, or organic?
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Absolutely. Our direction-first approach makes these assets flexible across channels — not just performance creative.
🤝 Comparisons & Commitment
How is this different from an agency or freelancer?
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• No retainers, no Slack threads
• No freelancer hunting or micromanagement
• No need to explain your brand each time
This is a system, not a service. Everything is designed for repeatable, fast, high-context execution.
• No freelancer hunting or micromanagement
• No need to explain your brand each time
This is a system, not a service. Everything is designed for repeatable, fast, high-context execution.
What if I've been burned by creative teams before?
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We hear this often. That's why we guarantee delivery, align on testing strategy upfront, and always use your real content and tone — not cookie-cutter AI fluff.
What's your refund policy?
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We offer a 100% satisfaction guarantee. If you're not happy with your test, we'll fix it — or refund your sample in full.
Is there a commitment?
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Samples are one-time. Brand Plans are month-to-month. Agency Plans are flexible and built for scale.